Course curriculum

  • 1

    Overview

    • Disclaimer

    • The 8 Steps to Success in Residential Construction

    • Table of Contents for Business

  • 2

    Chapter 1 Overview of Business

    • The Business Plan

    • Does You Business Fill a Need

    • It Takes Talent

    • Skills Pay Bills Love Your Hobby

    • There is a Specific Way to Win

    • Business vs Mom and Pop

    • It Takes Time

    • It's a Busy Work Week

    • How's the Family - Make Boundaries

    • Marketing Your business

    • Sales

    • Hiring the Right People

    • Business Table of Contents

  • 3

    Chapter 2 Plan - Market Research

    • Market Research to Find Customers

    • Demand

    • Market Size

    • Economic Indicators

    • Location

    • Market Saturations

    • Pricing

    • Direct Research

    • Surveys

    • Questionnaires

    • Focus Groups

    • In-Depth Interviews

    • Competitive Analysis

    • Market share

    • Strengths and weaknesses

    • Your Window of Opportunity to Enter the Market

    • The importance of your target market to your competitors

    • Any Barriers That May Hinder You as You Enter the Market

    • Indirect or Secondary Competitors Who May Impact Your Success

    • Porter's 5 Forces Analysis

    • Free Small Business Data and Trends

  • 4

    Chapter 3 Plan - Write Your Business Plan

    • Business Plans Help Run Your Business

    • Pick a Plan

    • Traditional Plans

    • Executive Summary

    • Company Descriptions

    • Market Analysis

    • Organization and Management

    • Service or Product LIne

    • Marketing and Sales

    • Funding Request

    • Financial Projections

    • Appendix

    • Lean Startup Format

    • Key Partnerships

    • Key Activities

    • Key Resources

    • Value Proposition

    • Customer Relationships

    • Customer Segments

    • Channels

    • Cost Structure

    • Revenue Streams

    • SWOT analysis

  • 5

    Chapter 4 Plan - Fund Your Business Coming Soon

    • Determine How Much You'll Need

    • Fund Your Business Yourself With Self-Funding

    • Get Venture Capital From Investors

    • Crowdfunding

    • Get a Small Business Loan

    • Use the SBA's Lender Match

    • SBA's Investment Program

  • 6

    Chapter 5 Launch - Buy a Business or Franchise

    • Know the Difference Between Franchising and Building a Business

    • Franchising Has Guidance but Not Control

    • Buying Has Control But Not Guidance

    • Consider This Before Franchising or Buying

    • Pick the Right Franchise

    • Buying an Existing Business

    • Franchise Considerations Coming soon

    • Business Considerations

    • Get Ready to Buy Your Franchise or Business

  • 7

    Chapter 6 Launch - Pick Your Business Location

    • Pick Your Location

    • Research Your Business Location

    • Regional Specific Expenses

    • Pay Taxes

    • Region Specific Expenses

    • Local Zoning Ordinances

    • State and Local Taxes

    • State and Local Government Incentives

    • Federal Government Incentives

  • 8

    Chapter 7 Launch - Choose Your Business Structure Coming Soon

    • Common Business Structures

    • Sole Proprietor

    • Partnership

    • Limited Liability Company

    • C Corp

    • B Corp

    • S Corp

    • Close Corporation

    • Nonprofit Corporation

    • Cooperative

    • Combine Different Business Structures

    • Compare Different Business Structures

  • 9

    Chapter 8 Launch - Choose Your Business Name Coming Soon

    • How Times Have Changed

    • Entity Name

    • Trademark

    • Do Business As DBA

    • Domain Name

    • Umbrella Structure

    • Legal Zoom

  • 10

    Chapter 9 Launch - Register Your Business Coming Soon

    • Find out if you need to register your business

    • Register with federal agencies

    • Register with state agencies

    • Get a registered agent

    • File for a foreign qualification

    • File state documents and fees

    • Register with local agencies

    • Stay up-to-date with registration requirements

  • 11

    Chapter 10 Launch - Get Federal and State Tax IDs Coming Soon

    • Get federal and state tax ID numbers and not your SS

    • Get a federal tax ID number

    • Change or replace your EIN

    • Get a state tax ID number

    • State Employment and income taxes for business

  • 12

    Chapter 11 Launch - Apply for Licenses and Permits Coming Soon

    • Apply for licenses and permits

    • Federal licenses and permits

    • State licenses and permits

  • 13

    Chapter 12 Launch - Open a Business Bank Account Coming Soon

    • Open a business bank account

    • The Benefit of Business Bank Accounts

    • Find an account with low fees and good benefits

    • Get documents you need to open a business bank account

  • 14

    Chapter 13 Launch - Get Business Insurance Coming Soon

    • Get business insurance

    • Pick the types of business insurance you need

    • 6 types of business insurance

    • Four steps to buy business insurance

    • Assess your risks

    • Find a reputable licensed agent

    • Shop around

    • Reassess every year